Senior Advertising Specialist
Breadfast
Roles & Responsibilities:
Work on the development and execution of Breadfast media strategy
Focus on non-supplier acquisition and revenue generation through direct sales.
Build relationships with key non-suppliers and existing suppliers.
Help identify new revenue streams and upsell/cross-sell opportunities.
Develop innovative monetization strategies and ensure long-term sustainability of media revenues.
Manage contracts, handle tax issues related to sales, ensure compliance with data privacy laws.
Provide excellent customer support, manage customer complaints, improve the user experience, help reduce churn rates, and support upsell and cross-sell strategies.
Work with higher management on budgeting and forecasting, monitor revenue and profitability, ensure that monetization efforts align with financial goals.
Research competitive pricing strategies, conduct market studies, define pricing tiers or models, and adjust pricing as needed.
Run media campaigns and implement monetization features
Work on optimizing customer experience related to payments, pricing, and user onboarding.
Conduct A/B testing to fine-tune monetization features (pricing changes, promotions, etc.)
Handle backend implementation with product/Tech team.
Conduct end of campaign report & analysis.
Assist in analyzing data and user behavior to support revenue growth and identify areas of improvement.
Job Qualifications
Bachelor’s degree in Business Administration, Marketing, or any related field.
3+ years of experience in Advertising Sales or a relevant field.
Ability to build and maintain long-term partnerships.
Strong understanding of monetization strategies and ability to improve them.
Excellent communication and negotiation skills.
Strong analytical skills.
Experience working closely with cross-functional teams.
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